Apurva Kothari and Diti Kotecha, two of the coolest entrepreneurs of India surely know how to take fashion in India to a sustainable level. Their brand called No Nasties offers well designed, different, funny (of course in a good way!)organic cotton t-shirts.
For those of you who do not know what organic cotton is, well click here to read as many organic cotton stories as you wish!
Coming back to No Nasties, well, what can I say about their t-shirts, they are just so cool! And you know what, I have always believed that cool is what cool does. Besides using organic cotton, they support various organisations like Tsunamika. At Tsunamika, nearly 480 fisherwomen from 6 villages are trained to create these little dolls called Tsunamika, made of left over fabrics which are distributed worldwide. I have a few of these pretty dolls myself. Would post some pictures later.
Also, their t shirts are couriered through ‘Mirakle Couriers’ which employs hearing impaired people. Way to go! Check out their website and their new collection.
Also, here's a special discount code just for you guys - use the code "GO JENNY GO" to get 10% off on the entire No Nasties purchase, valid till end of Sept.
Photo Courtesy: No Nasties